Knowledge is nothing without action

Knowledge is cheap. Your excuses cost thousands.

Are you collecting automation guides from the AI bros like Pokémon cards? Download that course on systemisation six months ago? Know exactly what you should be doing but your business still runs like a drunk octopus?

Here's the truth: You don't have a knowledge problem. You've got an accountability problem.

Every solo operator I know can explain perfect systems theory. They'll quote The E-Myth at you. They've watched every bloody YouTube video on Zapier. But their actual business? Still held together with email forwards and prayers.

The gap between knowing and doing is where profitable hours go to die.

The $50K Procrastination Pattern – Business owners juggling too many tasks tend to procrastinate on the important bits. This piece nails why you're avoiding the exact work that would free up your time.

Why Your Brain Hates Systems (But Loves Crisis) – Turns out crisis mode triggers the same dopamine hits as addiction. No wonder you're hooked on firefighting instead of building boring, profitable systems.

Death by Documentation – When perfectionism stops you from starting. This breakdown of accountability partner types shows why your mate Dave isn't cutting it.

The Lone Wolf Pack (Beta)

It doesn't matter what tactic I share here. You get the dopamine hit from reading and thinking it'd be nice to do it.

Then never do it.

But what if you did? How much better would it feel to take afternoons off because you'd built systems that work?

Enter the Pack. Solo operators who get it done together.

We map YOUR roadmap - not some cookie-cutter template, but the systems that'll free your specific bottlenecks. Then we guide you to build them. One by one. Week by week.

The magic happens when you share what worked. Your invoice automation becomes someone else's breakthrough. Their client onboarding solves your intake nightmare. Real operators, real systems, real results.

No theory. No courses. Just lone wolves who figured out that building alone is why we're still working weekends.

Beta spots limited. Ready to stop collecting tactics and start implementing? Reply with "PACK" and the bottleneck stealing most of your time.

Or, if you’re extra shy, you can hit the ‘Yes’ button below to express interest.

This week I went full scorched-earth on the "scale or die" brigade with the Anti-Scale Manifesto—eight principles for solo operators who'd rather have a life than a team meeting.

The Big Takeaway: Scaling creates the exact problems you went solo to escape. You trade doing work you love for managing people who do it worse. You swap simple systems for complex operations that need constant babysitting. You become the middle manager you once fled from.

The Eight Principles (aka Your Get-Out-of-Jail-Free Cards):

The Money Shot: Solo operations achieve superior economics through "diseconomies of scale"—no salaries, no office, no HR drama, no committees, no approval chains. Just you, doing excellent work for clients who value it.

Reality Check: Most objections to staying solo are BS. "But what about passive income?" isn't passive if you're managing a team. "But what about selling the business?" Most solo services have bugger-all sale value anyway—the value walks out when you do.

The future belongs to solo operators who master depth, not those trying to compete on volume with half-arsed scaling strategies.

Listen to the full episode here

P.S. – If you're still reading courses about systems instead of building them, you're not learning. You're hiding. There's a difference.

Enjoy this post, refer new subscribers and get the Time Flux Method - what I use to help people save 2+ hours a day.